Michael Jackson's Trials

Michael Jackson's Trials

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The Ongoing Trials of The Late Michael Jackson

Tuesday, June 14, 2005

The Future

With the not guilty verdict delivered in the Michael Jackson trial, thoughts are now focused on what the future holds for Jackson.

It is widely assumed that Jackson is in serious financial trouble. Despite the fact he is not guilty, his brand image has been severely tarnished by the case. Therefore it will not be easy for him to simply "go back to work" as normal.

It is widely assumed that he may have to sell his share of the Beatles music collection, in order to pay off debts (legal fees alone are thought to top $20M).

His liabilities are estimated to exceed his assets by around $60M.

In addition to holding a "fire sale", he needs to work to earn a living. One option is that he could go on the "Vegas" circuit, a lucrative earner for stars whose popularity is on the wane.

His priority is now to rebuild the brand.

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